---------------------- Forwarded by Sara Shackleton/HOU/ECT on 10/25/99 05:28 
PM ---------------------------


E*TRADE <member@etrade.0mm.com> on 10/23/99 02:24:10 AM
To: Sara Shackleton/HOU/ECT@ECT
cc:  
Subject: E*TRADE News -- October 1999



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E*TRADE News -- October 1999
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Dear Sara:

Welcome to the October issue of E*TRADE News. Around here
our motto is "Think big and move fast." This month is a
perfect example. We're pleased to introduce several new
features that give you even more value and convenience.
Read on--here's what you'll find:

1. Get Your $75 E*TRADE Bonus
2. Predict the Dow and Win $1,000,000!
3. E*TRADE Market Flash: Your Pre-Open Command Center
4. ClearStation's Three-Point Approach to Investing
5. Investing Tips from the Masters
6. Point, Click, Retire
7. E*TRADE News Bytes

Note: If your application and this newsletter crossed
paths, thank you, and welcome to E*TRADE.

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1. Get Your $75 E*TRADE Bonus
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How would you like to earn $75 from E*TRADE before you even
place a trade? It's easy. Just open an E*TRADE account by
November 15, 1999, and we'll automatically credit your
new E*TRADE account with a $75 sign-up bonus.(1)

Of course, you'll also get everything that makes E*TRADE
the #1 place to invest online.(2) Unlimited free real-time
quotes. Premium news and research. Access to apply for
IPOs.(3) Not to mention some of lowest commissions in
the business.

To apply now and get your $75 bonus, click here:

http://w3.0mm.com/cg/rd.cgi?i=ETR013001

# # #

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2. Predict the Dow and Win $1,000,000!
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E*TRADE(R) is proud to present eMILLION MANIA, the stock market
game for the new millennium sponsored by Oldsmobile.
To play, just predict where the Dow Jones Industrial Average
will close on December 31, 1999.(4) Whoever comes the closest
will win a million bucks.

It's easy--but don't wait until the last minute. All entries
must be received by November 28, 1999. So play today and you
could start off the twenty-first century as a millionaire.
How's that for a New Year's resolution?

What's more, Oldsmobile will be giving away one Intrigue(TM)
for six weeks in a random drawing of all entrants to date,
beginning October 23, 1999, so enter early for six chances to
win a car!

To enter your prediction, click here:

http://w3.0mm.com/cg/rd.cgi?i=ETR013002

*Note: Feel free to forward this message to your friends.
They'll appreciate the opportunity to strike it rich!

# # #

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3. E*TRADE Market Flash: Your Pre-Open Command Center
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Where do savvy investors go to get a head start on the
trading day? To the new E*TRADE Market Flash--your pre-open
market command center.

Start with a few pre-open quotes from Instinet--available
7:00a.m. - 9:30a.m. ET.  Quickly find out what the analysts
are recommending. Then check the ClearStation A-List(TM) for
investment ideas. All before the market even opens.

And when you're ready to do your homework on a stock, our
enhanced Stocks & Options Center is the place to go. Now get
even more FREE features like complete Standard & Poor's
stock reports. Real-time analyst up- and downgrades. Not to
mention exclusive institutional ownership information.

To check out E*TRADE Market Flash today, click here:

http://w3.0mm.com/cg/rd.cgi?i=ETR013003

# # #

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4. ClearStation's Three-Point Approach to Investing
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The following article is courtesy of ClearStation, a
wholly-owned subsidiary of E*TRADE and one of the leading
investment communities on the Web.(5)

Investing can be hard work. Witness the fact that nearly
two-thirds of professionally managed mutual funds failed to
beat the S&P 500 last year. So why bother? Because if you
take a little time to learn the basics, you can put yourself
in a position to win.

ClearStation's Three-Point Investment Approach(TM) helps you
take your best shot. Simply put, we believe that there are
really only three ways to find, evaluate, and track stocks:
fundamental analysis, technical analysis, and "community"
idea sharing.

To read the full story, click here:

http://w3.0mm.com/cg/rd.cgi?i=ETR013004

# # #

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5. Investing Tips from the Masters
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Introducing the E*TRADE Knowledge Center(TM), a new place where
you can learn the what, why, and when of investing. What do
growth investors look for in a stock? How do you evaluate a
company for investment purposes? The Knowledge Center can
tell you all this and more.

And the best part is, in many cases you can learn directly
from the masters. Want to learn about value investing? Read
what Wall Street legend Ben Graham has to say. Interested in
high-tech stocks? Learn about the dynamics of the high-tech
marketplace from Geoffrey Moore, author of the acclaimed
"The Gorilla Game."

The Knowledge Center is waiting for you! It's like having
your own personal bookshelf of investing classics--only you
don't have to go to the library, you don't have to park,
and we're open 24 hours a day, seven days a week.

To visit the Knowledge Center, click here:

http://w3.0mm.com/cg/rd.cgi?i=ETR013005

# # #

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6. Point, Click, Retire
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Lots of things in life are hard. But managing your retirement
savings doesn't have to be. If you're ready to take charge of
your financial future, consider a no-fee E*TRADE(R) IRA.

E*TRADE(R) provides an enormous array of investment choices for
your IRA. You can choose from over 5,000 mutual funds, including
more than 1,250 with no loads or  transaction fees.(6) You can
also invest in stocks, bonds, and options with just a few clicks.
And to help you make wise investment decisions, we offer free
research and online screening tools that can be customized to
your exact requirements.

What's more, an E*TRADE(R) IRA saves you money. There are no set-up
fees, no  minimum initial investment, and no annual maintenance
fees. Which means more of your money works for you.

To learn more about no-fee E*TRADE IRAs, click here:

http://w3.0mm.com/cg/rd.cgi?i=ETR013006

# # #

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7. E*TRADE News Bytes
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Here's a quick roundup of some of the other exciting news
from E*TRADE over the past month:

-- After Hours Quotes: Thanks to our new relationship with
   Instinet, you can get after hours quotes on your favorite
   stocks until 6:30 p.m. ET free of charge.(7) Click here:
http://w3.0mm.com/cg/rd.cgi?i=ETR013007

-- E*TRADE Bookstore: Now you can browse--and buy--the
   latest business and investing bestsellers directly from
   the E*TRADE Web site. Click here:
http://w3.0mm.com/cg/rd.cgi?i=ETR013008

-- E*TRADE #1 Again: Gomez Advisors, Inc., a leading
   independent authority on online financial services, rated
   more than 50 online brokerages on over 250 criteria. For
   the fourth time in five quarters, E*TRADE came out on
   top! Click here:
http://w3.0mm.com/cg/rd.cgi?i=ETR013009

# # #

============================================================

(1) This offer is valid for individual, joint, and custodial
accounts only. Offer not valid for IRAs and other retirement
accounts. A credit of $75 will post to your account within
two weeks of account opening. New account bonuses are
nontransferable between E*TRADE accounts. Limit one new
account bonus per type of account, and one award per person.
Your E*TRADE account must remain open for at least six
months. E*TRADE reserves the right to terminate this offer
at any time. Not valid with any other E*TRADE offer. This
offer is available to U.S. residents only.

(2) E*TRADE rated the #1 overall online broker by Gomez
Advisors(TM) in its Fall 1999 Internet Broker Scorecard(TM),
issued 9/13/99. Gomez Advisors is a leading independent
authority on online financial services. E*TRADE rated #1
online investing site in the world by the Lafferty
Information & Research Group(TM) in its Q199 Web-based Financial
Services Report (5/26/99).

(3) IPO and secondary offering suitability requirements
apply. No guarantee of receiving IPO shares. Please be
advised that public offerings are not suitable for all
investors. Public offerings are highly volatile and risky
and should not be considered by investors with conservative
investment objectives or low tolerance for risk.

(4) No purchase necessary. Entries must be submitted by November 28, 1999
or until 10,000,000 entries are received, whichever comes sooner.
One entry per person. Odds of winning depend on the total number of
entrants, the closing Dow on December 31, 1999 and the number of
entrants who correctly predict or come closest to the closing Dow.
Open to U.S. citizens who are residents  of the United States. Must
be 18 or older to enter. Void in Florida and where prohibited by law.
Full rules at Web site. eMILLION MANIA(TM) is a trademarked property,
licensed by Paradigm Direct LLC.

(5) E*TRADE does not recommend any security, financial
product, or instrument, nor does any mention of a
particular security on the ClearStation Web site or in
this ClearStation article constitute a recommendation by
E*TRADE to buy, sell, or hold that or any other security.
You assume full responsibility for your investment
decisions.

(6) You can invest in the mutual funds available through
E*TRADE's no-transaction-fee program without paying loads,
transaction fees, or commissions. However, all fees and
expenses as described in the prospectus will still apply.
Please read the prospectus carefully before investing.

E*TRADE will assess a transaction fee upon the sale or
redemption of a no-transaction-fee position held less
than 30 days. It is possible that this transaction fee
may be avoided by transferring the position to an account
held directly at the fund, though the transfer process
could be lengthy. E*TRADE receives compensation from the
fund companies participating in the no-transaction-fee
program.

Rydex, ProFunds and Potomac Funds are each offered as
part of the no-transaction-fee program, though without
the 30-day holding period.

(7) After-hours investing involves unique risks. These
risks may include greater price volatility, less liquidity,
and wider bid/ask spreads than during regular market hours.
E*TRADE cannot guarantee that After Hours Trading will
provide the best prices for any given stocks nor can it
guarantee that all After Hours orders will be executed.

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Questions? Visit E*STATION - our 24-hour online customer
support center by clicking Customer Support HELP from any
E*TRADE Web page, or go to E*STATION at:

http://w3.0mm.com/cg/rd.cgi?i=ETR013010

Please do not respond to this message using the "Reply" function.

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System response times may vary due to a variety of factors,
including trading volumes, market conditions, and system
performance.

The services described herein are available to U.S.
residents only. Copyright (c) 1999 E*TRADE Securities,
Inc.(R) All rights reserved. Member NASD/SIPC.


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