Not sure if this is good press  :->)

 -----Original Message-----
From: 	djcustomclips@djinteractive.com@ENRON [mailto:IMCEANOTES-djcustomclips+40djinteractive+2Ecom+40ENRON@ENRON.com] 
Sent:	Tuesday, May 22, 2001 6:30 PM
To:	168842@mailman.enron.com
Subject:	Rahil Jafry: Topping Out In Houston Again    WELL OILED

Topping Out In Houston Again
WELL OILED
Cathy Booth Thomas/Dallas

05/28/2001
Time Magazine
60
(Copyright 2001)

   Send the architects south. Silicon Valley may be powerless and
profitless, but Houston, the nation's energy capital and home to the
oil-baron excesses of the 1980s, is back in "bidness." The energy
giants in Texas have big fat wallets these days--and even bigger
construction plans. Not since the boom days of 1982, when trophy
architects like Philip Johnson and I.M. Pei reconfigured the skyline,
has Houston seen so much construction activity by the energy sector.

   Leading the parade, ironically, is Enron, an old energy behemoth
that has reinvented itself as a high-tech trading firm dealing in
everything from natural gas to Internet bandwidth. In fact, its new
40-story headquarters, designed by Cesar Pelli, will be fronted by a
seven-story "podium"--or shorter building--to house what Enron is
calling the largest commodities-trading environment in the world.
   This environment, spread over four floors, each the size of a city
block, will become home this August to 2,000 employees trading
commodities that range from Old World (crude oil, petrochemicals,
steel and lumber) to New World (emission credits and derivatives).
Chairman Kenneth Lay and CEO Jeff Skilling are even moving from their
skyboxes to work in seventh-floor offices so they can peer down into
the pit.

   When the bigger 40-story structure is finished in December,
Enron's will be the first new skyscraper in downtown Houston since
1987--to be followed by three more by 2003. Besides Enron, Calpine
Corp., the nation's leading independent-power company, based in
California, will move into a new 32-story high-rise. And Reliant
Resources, the IPO spun off this month from its Houston parent to
deal with Texas' new deregulated electricity market, has signed on
for offices in a 36-story skyscraper.

   What's fueling the high-rise fever is simple: excess cash. Enron's
first-quarter revenues were up 281%, while Calpine's revenues and net
income were each up more than 400%--even with California's deadbeat
utility PG&E owing the company more than $300 million.

   After a decade of contraction in the business, with companies
having shut offices from New Orleans to Oklahoma, deregulation and
new marketing strategies are sparking Houston's renaissance. "Enron
is a leading example of the new energy industry. Ten years ago, there
were no trading floors," points out Stephen Brown, senior economist
with the Federal Reserve Bank in Dallas. Both Calpine and Reliant
will also have trading operations in their new offices.

   Though Houston no longer relies so heavily on the energy business
(down to 48% of the local economy from 82% in 1982) the turnaround
sure feels good after the city lost more than 15,000 energy-sector
jobs two years ago, says Barton Smith, director of the Institute for
Regional Forecasting at the University of Houston. It has gained
those jobs back, plus some. Says Smith: "The current boom is what's
keeping Houston afloat while the rest of the country is suffering."

   None of this matters to real Houston lovers, of course. They're
just interested in bragging rights. After a bad decade, they're
beginning to sound like the biggest and the best in Texas again.
"Boomlet?" says Laura Schwartz, spokeswoman at Enron. "It's more than
a mini-boom. It's a boom."

   --By Cathy Booth Thomas/Dallas

COLOR PHOTO: KARL STOLLEIS--HOUSTON CHRONICLE
Enron Corp.'s new digs, designed by Cesar Pelli, is emblematic
of energy's return to power



Folder Name: Rahil Jafry
Relevance Score on Scale of 100: 81

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