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             [IMAGE] [IMAGE]   [IMAGE] [IMAGE] Upgrades  [IMAGE] DownGrades  [IMAGE] Coverage Initiated  [IMAGE] Stock Splits  [IMAGE] Buybacks  [IMAGE] Pos Pre-Announce  [IMAGE] Neg Pre-Announce  [IMAGE] Todays IPOs  [IMAGE] IPO - Quiet Periods   [IMAGE] IPO - Postponements  [IMAGE] IPO - Withdrawals  [IMAGE] IPO - Latest Pricing  [IMAGE] IPO - Lockup Period     [IMAGE]   [IMAGE]   [IMAGE]  [IMAGE]  [IMAGE] Unsubscribe  [IMAGE] Update my Membership / Profile  [IMAGE] Forgot Username / Password  [IMAGE] Add / Edit Alerts  [IMAGE] View My Alerts   [IMAGE] [IMAGE] [IMAGE] [IMAGE]   [IMAGE]  [IMAGE]    [IMAGE] [IMAGE] [IMAGE] 	  As requested, your News Alert for YHOO  follows from EquityAlert.com.     J.D. Power and Associates and Yahoo! Inc. Report: Travelers Strongly Prefer Federal Involvement in Airport Security Screening Process   AGOURA HILLS, Calif., Nov 19, 2001 (BUSINESS WIRE) -- As the busiest holiday travel period approaches, consumers are still planning to increase air travel. Last week's crash of Flight 587 did not dramatically reduce confidence in air travel, however, travelers want more federal involvement in security measures, according to the J.D. Power and Associates and Yahoo! Inc. (Nasdaq:YHOO) report released today.   Among those who have traveled within the last three months, 62 percent of air travelers say they are "already comfortable" with air travel. This same group reports the level of travelers reporting they will "never" be comfortable rose from 3 percent to 5 percent.   The report shows being "afraid to fly" is still the most often-cited reason for curtailing air travel plans, with nearly 50 percent of leisure travelers mentioning it as their number one reason. One-third of business travelers cited either economic conditions or company restrictions on air travel as their top reasons for not flying.   Travelers have a strong preference for federal involvement in the airport security screening process, according to the report.   "The highly publicized recent stories of security lapses have greatly reduced the public's opinion of private airport security companies," said Michael Taylor, director of travel services at J.D. Power and Associates. "The public also feels stronger that a search of checked baggage is necessary for airport security."   One thing that hasn't changed in the past month is the public's faith in technology to provide greater security. High-tech scanners and bomb "sniffers" top the list of items travelers would like to see in airports. A ban on restaurant cutlery and national ID cards have the least impact on how safe consumers feel.   "As for what can be done to increase in-flight security, armored cockpit doors would inspire as much confidence as sky marshals posted on random flights," said Taylor.   The percentage of people that feel air travel has "changed forever" is slowly dropping, while the percentage of people perceiving "no difference" increased from 8 percent to 12 percent. The Flight 587 tragedy did not affect the percentage of travelers who are still undecided about their comfort level in flying, which remained steady at one in five travelers.   The survey was conducted two months after the worst air catastrophes in the history of the United States, September 11, and one day after the crash of Flight 587. J.D. Power and Associates and Yahoo! collected data from more than 2,600 adult respondents. The public opinion poll was conducted among random visitors to Yahoo's Web site the week of November 12. More than 1,200 of the respondents reported having air travel experiences within the past three months.   Headquartered in Agoura Hills, Calif., J.D. Power and Associates is a global marketing information services firm operating in key business sectors including market research, forecasting, consulting, training and customer satisfaction. The firm's quality and satisfaction measurements are based on actual responses from millions of consumers annually. J.D. Power and Associates can be accessed through the Internet at www.jdpa.com. Media e-mail contact: jessica.smith@jdpa.com, or michael.greywitt@jdpa.com.   Yahoo! Inc. is a leading global Internet communications, commerce and media company that offers a comprehensive branded network of services to more than 210 million individuals each month worldwide. Yahoo! is the No. 1 Internet brand globally and reaches the largest audience worldwide. The company's global Web network includes 24 world properties. Yahoo! has offices in Europe, Asia, Latin America, Australia, Canada and the United States, and is headquartered in Sunnyvale, Calif.   This press release is provided for editorial use only. No advertising or other promotional use can be made of the information in this release or J.D. Power and Associates survey results without the express prior written consent of J.D. Power and Associates.   CONTACT:          J.D. Power and Associates                   Jessica Smith, 203/221-1998, East Coast                   Michael P. Greywitt, 818/707-9526, West Coast URL:              http://www.businesswire.com Today's News On The Net - Business Wire's full file on the Internet with Hyperlinks to your home page.  Copyright (C) 2001 Business Wire.  All rights reserved.  -0-   KEYWORD:          CALIFORNIA AUSTRALIA INTERNATIONAL ASIA PACIFIC CANADA INDUSTRY KEYWORD: ADVERTISING/MARKETING                   AEROSPACE/DEFENSE                   AIRLINES                   GOVERNMENT                   PUBLISHING                   MARKETING                   AGREEMENTS                   PRODUCT                   SOURCE:                   J.D.                   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