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                    <p align="center"><img border="0" src="http://www.energycentral.com/images/promo/pur/ECM_log1.gif" width="375" height="100">
                    <p><font face="arial, tahoma, helvetica" color="#000000"><b>The #1 customer management magazine focused on the<img border="0" src="http://www.energycentral.com/images/promo/pur/ecmjf_cover.gif" align="right" hspace="3" vspace="3" width="114" height="151"> energy industry is accepting advertising space reservations for their highly anticipated "Executive Guide to Providers of Customer Management Services" issue.  Gain added exposure for your marketing message by being a part of this once-a-year issue, which will be kept as a reference for buying decisions throughout the year.</b></font></p>
                    <p><font face="arial, tahoma, helvetica" color="#000000">Now is your chance to take part in the evolution of
                    <i><b> Fortnightly's Energy Customer Management</b></i>. What started out as single-topic supplements three years ago has evolved into six stand-alone issues that provide the business and technology intelligence needed to create strategies for effective customer management for energy companies.  And thanks to the hard work of our circulation staff, over 17,000 professionals with specific interest in this field will be receiving it, along with your advertising message.</font></p>
                    <p><font face="arial, tahoma, helvetica" color="#000000"><b>Bonus Distribution</b><br>
                    In addition to reaching our respected audience this single issue will receive added distribution at the following industry events:</font></p>
                    <ul>
                      <li><font face="arial, tahoma, helvetica" color="#000000">NRECA Annual Meeting - March 6-13</font></li>
                      <li><font face="arial, tahoma, helvetica" color="#000000">GasMart/Power 2002 - March 19-21</font></li>
                      <li><font face="arial, tahoma, helvetica" color="#000000">e-ProCom - March 19-21</font></li>
                      <li><font face="arial, tahoma, helvetica" color="#000000">NEMA Annual Meeting - April 1-2</font></li>
                      <li><font face="arial, tahoma, helvetica" color="#000000">AGA/EEI Customer Service Conference - April 21-24</font></li>
                      <li><font face="arial, tahoma, helvetica" color="#000000">Metering/CIS/Billings Americas 2002 - April 29-May 1</font></li>
                    </ul>
                    <p><font face="arial, tahoma, helvetica" color="#000000">Written by Editor Regina Johnson, Managing Editor Brad Wolverton, and other seasoned industry experts this issue will be a blockbuster.  Take a look at these in-depth articles:<br>
                    <br>
                    <b><font size="4">ECM Exclusive</font></b><br>
                    <b>Tom Peters on Energy Branding</b><br>
                    Whether you're the incumbent utility or a new entrant, brand matters. Business guru and renowned author Tom Peters discusses how to create a lasting brand, who comes closest in the energy industry, and how energy deregulation poses branding challenges.<br>
                    <br>
                    <b><i>Energy Strategy</i></b><br>
                    <b>Diversify and Conquer</b><br>
                    More than ever, energy companies are branching out with new business lines and offerings to generate new revenues. Which of these innovative partnerships and customer offerings are proving most successful?<br>
                    <br>
                    <b><i>Customer Service</i></b><br>
                    <b>Satisfaction Benchmarking: Turn Findings Into Action&nbsp;</b><br>
                    Research firm Metrix Matrix presents findings of its survey on how utilities benchmark customer satisfaction. How do your energy company's practices compare? And how do you turn satisfaction ratings and comments into action items to improve service?<br>
                    <br>
                    <b><i>Technology Play</i></b><br>
                    <b>Demand Buyback: Will Customers Bite?</b><br>
                    As demand-response programs become an essential part of balancing power supply and demand, energy suppliers are sweetening the deal with cash incentives for customers. Where does curtailment-for-pay fit into the portfolio of demand-response offerings, and what factors should go into designing these load buyback programs?<br>
                    <br>
                    <b><i>Special Section</i></b><br>
                    <b>Executive Guide to Providers of Customer Management Services</b><br>
                    Overwhelmed by the vast selection of customer care solutions? Check out ECM's annual guide, and search the energy strategy consultants and vendors by their services, technologies and major clients. Don't miss the industry's most comprehensive directory.<br>
                    <br>
                    With this incredible line-up, premium positions are sure to go fast.  Call your account executive today to get all the issue details.  Deadlines are fast approaching so call today.</font></p>
                    <p align="center"><font face="arial, tahoma, helvetica" color="#000000" size="4"><b>Space reservation deadline is February 14th.&nbsp;<br>
  Ad materials due February 22nd.</b></font></p>
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                          <td width="50%"><font face="arial, tahoma, helvetica" color="#000000">Northeast
                            &amp; Midwest<br>
                            Joseph 	Paparello<br>
                            703-847-7759&nbsp;<a href="mailto:%0d%0apaparello@pur.com"><br>
                            paparello@pur.com</a>&nbsp;</font></td>
                          <td width="50%"><font face="arial, tahoma, helvetica" color="#000000">West
                            &amp; South<br>
                            Andres Mancini<br>
                            703-847-7735<br>
                            <a href="mailto:mancini@pur.com">mancini@pur.com</a>&nbsp;</font></td>
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