ITAA  	
   	


 
 The  Information Technology Association of America's (ITAA) ASP  Program is proud to announce the latest   ASP Webcast ? 	
   	
 "Service  Management and Service-Centric Computing" 	
   	
 Wednesday,  October 24, 2001 from 11:00am  to 12:00pm Eastern 	
 Presented  by:  Elliot Kass, Director of Marketing, iCan SP (A  Computer Associates Company)  	
   	


 
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 Service  Management and Service-Centric Computing  	
 ITAA  is proud to offer its latest  ASP  Webcast. 	


 
	   	
 ITAA Logo 	 ITAA is proud to present its latest  Webcast as part of the Application Service Provider (ASP) program  presentation series. The focus of this event will be on service management  and service-centric computing.   Service-centric computing and its  complement-service management-are the two most important developments  shaping our industry today. For years, the business world has been  searching for a way to make information technology better suited to the  ever-shifting realities of the market. Now thanks to service-centric  computing-also known as the 'utility model'-it has one.    This Webcast will explore how  service management technology enables service providers to offer IT  services on demand. Specifically it will explain how you can:    ? Allocate Internet costs by user,  application or account ? Manage and service levels and create  enforceable SLAs ? Rapidly roll out new services-while keeping costs in  check ? Compete effectively in today's cost-sensitive, service-oriented  IT environment   About the  Presenter: Elliot Kass is iCan SP's Director of Marketing  and is responsible for all marketing and communications worldwide. Prior  to joining the Computer Associates' subsidiary in November, 2000, Kass was  at IBM, where he led a wide range of eBusiness and Web-based initiatives  for the company's 90,000 channel partners. He spent fifteen years at CMP  Media in editorial management and was instrumental in the launch of  several leading publications, including InformationWeek,  CommunicationsWeek and InternetWeek. As Editor of CommunicationsWeek, and  later InternetWeek, Kass launched several of the first-ever commercial Web  sites. He has written on technology-related issues for such leading  industry analysts as the Gartner Group, as well as for numerous  publications, including Computerworld, Windows Magazine and The Washington  Post. Kass, a native of New York's Long Island, has lived in such varied  climes as Santa Fe, New Mexico; Arhus, Denmark and the People's Republic  of China. He is an avid hiker and skier, a mediocre tennis player and  greatly enjoys good historical fiction.  	
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