FOR IMMEDIATE RELEASE


               NEWPOWER LAUNCHES ONLINE ENERGY SAVING CENTER

 Residential Consumers And Small Businesses Can Learn How to Reduce Energy

     Usage And Costs; Purchase Full Line Of Energy Efficient Products



PURCHASE, NY, October 29, 2001 ? The New Power Company, the first national

residential and small business energy provider, today announced that it has

launched the Energy Saving Center, a group of online tools to help

residential consumers and small commercial businesses reduce energy usage

and costs.  The Energy Saving Center can be found on www.newpower.com



Key elements of the NewPower Energy Saving Center are the Home and Business

Analyzers.  These on-line audit tools, which are free to all

www.newpower.com visitors, provide a top-to-bottom analysis of energy

usage, and offer specific recommendations on behavior modification and

products that can save energy.   The products can then be purchased through

the Energy Efficient Products On-line Store



The Home Analyzer allows residential consumers to learn how much money

people in homes similar to theirs spend on energy.  They can also uncover

specific energy saving opportunities in their own homes.   Using the

Business Analyzer, small businesses can choose to analyze one facility or

multiple sites.   The tool examines each aspect of a business' energy use

(including which appliances or systems use the most energy), and provides

customized analyses, recommendations, and a means to track their progress.



The NewPower Energy Saving Center is just one way that energy restructuring

is leading to technological innovation and efficiency.  Competition among

energy marketers ? like NewPower ? encourages cost savings and new and

better ways to consume electricity and natural gas.



                                   # # #

About NewPower Holdings, Inc.
NewPower Holdings, Inc. (NYSE: NPW), through its subsidiary, The New Power
Company, www.newpower.com, is the first national provider of electricity
and natural gas to residential and small commercial customers in the United
States. The Company offers consumers in restructured retail energy markets
competitive energy prices, pricing choices, improved customer service and
other innovative products, services and incentives.

Cautionary Statement
This press release contains certain forward-looking statements within the
meaning of the Private Securities Litigation Reform Act of 1995, Section
27A of the Securities Act of 1933, and Section 21E of the Securities
Exchange Act of 1934. These statements involve risks and uncertainties and
may differ materially from actual future events or results. Although we
believe that our expectations are based on reasonable assumptions, we can
give no assurance that our goals will be achieved. The Company undertakes
no obligation to publicly release any revisions to these forward-looking
statements to reflect events or circumstances after the date hereof or to
reflect the occurrence of unanticipated events. Important factors that
could cause actual results to differ from estimates or projections
contained in the forward-looking statements include our limited operating
history; delays or changes in the rules for the restructuring of the
electric and natural gas markets; our ability to attract and retain
customers; our ability to manage our energy requirements and sell energy at
a sufficient margin given the volatility in prices for electricity and
natural gas; the effect of commodity volatility on collateral requirements
and liquidity; our dependence on third parties to provide critical
functions to us and to our customers; and conditions of the capital markets
affecting the availability of capital. Readers are referred to the
Company's Annual Report on Form 10-K for the year ending December 31, 2000
and our Registration Statement on Form S-1 (No. 333.41412) on file with the
Securities and Exchange Commission for a discussion of factors that could
cause actual results to differ materially from these forward-looking
statements.



For more information, reporters may contact:
Gael Doar                     Terri Cohen
Director of Communications               Manager of Communications
gdoar@newpower.com            terri.cohen@newpower.com
(914) 697-2451                (914) 697-2457


Analysts and investors may contact:

Kathryn Corbally              Pat McCoy
Vice President, Investor Relations       Manager of Investor Relations
The New Power Company              The New Power Company
kathryn.corbally@newpower.com      patrick.mccoy@newpower.com
(914) 697-2444                (914) 697-2431