-----Original Message-----
From: 	"Mallory, Donald" <Donald_Mallory@PLATTS.COM>@ENRON  
Sent:	Friday, November 02, 2001 12:26 PM
To:	PMRM1101P@LISTSERV.FTENERGY.COM
Subject:	Power Market Risk Management: A Survival Guide - Order today for              only $325


 [IMAGE] 	


 
                                                                            	 Brought  to you by Platts (a division of  McGraw-Hill)  Order by  November 30, 2001 and Save!   Call 800-424-2908 today to  order your own Survival Guide   By the time you finish  reading this management report, you'll have gained a working understanding  of power market risk-management concepts and practices.   Risk management is a  structured discipline that uses well-defined policies and procedures to  mitigate a company's credit, market, or operational risks. It's a way of  looking at an unstable factor, such as fluctuating fuel prices, and  finding ways to offset the risk of that instability. Our Survival Guide  will give you the tools you need to make risk management an integral part  of your power market business. You'll discover:   [IMAGE]       How to protect revenue  streams for the future.               [IMAGE]       What market leaders,  such as Koch Energy Trading and Enron, are  doing.               [IMAGE]       Ways to incorporate  risk-management operations into your business  strategy.               [IMAGE]       How to better evaluate  and manage consultants' risk-management services, such as those  offered by Risk Advisory or SAVA Risk  Management.               [IMAGE]       Workable strategies  for monitoring and assessing risk-management operations.     To corporate energy  managers, risk management may mean understanding the risks and variable  value of different commodities. Power market players need to run their  plants and structure contracts to ensure that they'll be able to service  debt and achieve a solid return. As new entrants join the power market,  bringing risk-management experience from other sectors, existing players  need to get up to speed quickly. The Survival Guide supplies exactly what  information these professionals need to get started.  "Power Market Risk  Management: A Survival Guide" focuses exclusively on risk management for  power markets.  Risk management isn't  gambling-it's business sense!  Multiple-Copy  Savings if ordered by November 30, 2001! 2 copies Save 5% 3 copies  Save 10% 4+ copies Save 20%  Reference  priority code 820to  receive this special discounted offer.   Order  your Survival Guide today for only $325  Tel  800-424-2908 (toll free); 720-548-5700 (direct) E-mail  custserv@ftenergy.com  If you wish to unsubscribe  from ALL Platts promotions, click  here .     Priority Code  820