They must have realized that Loretta could use some PR help...
----- Forwarded by Jeff Dasovich/NA/Enron on 03/21/2001 06:28 PM -----

	Susan J Mara
	03/21/2001 06:15 PM
		 
		 To: Jeff Dasovich/NA/Enron@Enron
		 cc: 
		 Subject: GOVERNOR DAVIS APPOINTS DIRECTOR TO THE OFFICE OF RATEPAYER ADVOC 
ATES

Great.  ORA gets a PR person

Sue Mara
Enron Corp.
Tel: (415) 782-7802
Fax:(415) 782-7854
----- Forwarded by Susan J Mara/NA/Enron on 03/21/2001 04:15 PM -----

	"Beiser, Megan" <Megan.Beiser@edelman.com>
	03/21/2001 03:43 PM
		 
		 To: 
		 cc: 
		 Subject: GOVERNOR DAVIS APPOINTS DIRECTOR TO THE OFFICE OF RATEPAYER ADVOC 
ATES



> A01:079
> FOR IMMEDIATE RELEASE
> 03/21/2001 
> 
> 
> GOVERNOR DAVIS APPOINTS DIRECTOR TO THE OFFICE OF RATEPAYER ADVOCATES
> 
> 
> SACRAMENTO 
> 
> Governor Gray Davis today announced the appointment of Regina Ann Birdsell
> as Director of the Office of Ratepayer Advocates, Public Utilities
> Commission.
> 
> The Office of Ratepayer Advocates (ORA) was established in September 1996
> after the Legislature passed and the Governor signed SB 960. The
> legislation directs that an independent advocacy division be established
> to represent public utility customers in commission proceedings.
> 
> Ms. Birdsell, 45, of Glendale, is a consultant to the Center on
> Philanthropy and Public Policy (School of Policy, Planning and
> Development) at the University of Southern California, a position she has
> held since January 2001. Prior to that, she served as Vice President for
> Winner and Associates, a management consulting and public affairs firm
> with emphasis on organizational and communication problems for high
> profile corporate clients. Ms. Birdsell was the executive director for the
> New Los Angeles Marketing Partnership from 1995 to 1999. From 1991 to
> 1995, she was Director of Public Affairs for the Children's Hospital Los
> Angeles. Ms. Birdsell served the California Attorney General's Office as
> Press Secretary from 1990 to 1991. She was the producer for The Parenting
> Network for Warner Brothers in 1989 and a coordinating producer for
> KABC-TV Eyewitness News from 1982 to 1988. Ms. Birdsell earned a bachelor
> of arts degree and a master of social works degree from the University of
> Southern California.
> 
> The role of ORA is to obtain the lowest possible rate for service
> consistent with reliable and safe service levels. This charge covers all
> the industries regulated by the PUC except for transportation,
> telecommunications, electricity, gas and water. Ms. Birdsell will receive
> a salary of $101,220. This position requires Senate confirmation. 
> 
>      
> 
>    
> 
> 
> Megan Beiser
> Assistant Account Executive
> Edelman Public Relations Worldwide, Sacramento
> Phone: (916) 442-2331
> Fax: (916) 447-8509
>