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?  Wolf Camera`s Newsletter for the Photo Enthusiast
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	Welcome to a special edition of PhotoTALK! We''ve dedicated this  issue to 
one of the most enjoyable features found on any camera  or camcorder...the 
zoom lens! Learn how to choose the right zoom  lens for you! See inspiring 
example shots! Check out our unbeatable  Zoom Sale! Zoom over to our online 
Photo Contest and see the latest  winners!  
	
	Sigma  and Tamron Zoom Lens Specials!   
	Zoom  Tip #1: Choosing the Right Zoom for Springtime  Pictures!
	  
	Capture  Spring with Pocket-Sized ''Point & Shoots!''  
	  Zoom Tip #2:  Avoiding the ''Vignette Effect!''
	  
	Digital  Deals! Low Prices and 50 FREE Prints!   
	Zoom  Tip #3: Optical Zoom vs. Digital Zoom
	  
	Zoom  in on Camcorder Savings!
	Contest  Winners Announced! Check out the February Online Photo  Contest 
Winners!
	
	
	
	
	Sigma  and Tamron Zoom Lens Specials!
	Our Most Popular  and Versatile Zoom Lenses at Incredible Prices![IMAGE] 
	
	From wide angle  to telephoto and everything in between, Sigma and Tamron 
lenses  cover it all! 
	
	
	
	
	
	[IMAGE]
	28mm
	  [IMAGE]
	90mm
	[IMAGE]
	200mm 
	[IMAGE]
	300mm
	
	
	
	
	Nikon  N65 with 
	Sigma 28-80mm Zoom Lens
	[IMAGE]
	Wolf Low Price $379.95
	
	Minolta  ST-si with
	Sigma 28-80mm Zoom Lens
	[IMAGE]
	List Price $669.95
	Your Price $329.95
	
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	Canon  Elan 7E
	Tamron 28-80mm Zoom Lens
	[IMAGE]
	Your Price $689.95
	after insttant discount & mail-in rebate
	
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	Nikon  N80 with 
	Sigma 28-200mm Zoom Lens
	[IMAGE]
	Your Price $739.95
	Minolta  XT-si with
	Sigma 28-80 & 100-300 Zoom Lens
	[IMAGE]
	Your Price $569.95
	Canon  Rebel 2000 with 
	Tamron 28-200mm Zoom Lens
	[IMAGE]
	Your Price $499.95
	after insttant discount & mail-in rebate
	
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	Zoom  Tip #1: Choosing  the Right Zoom for Springtime Pictures
	
	Springtime brings  so many photo opportunities: flowers in bloom, children in 
Easter  finery, butterflies, bunnies, and egg hunts. To capture the best  
moments in pictures, make sure you are zoom-wise! First let''s start  with 
the basics.[IMAGE]
	
	Zoom settings  are the focal lengths available to you. They are labeled  and 
measured in millimeters (this measurement is actually the distance  between 
the lens element and the film). Zoom settings fall into  3 categories: wide 
angle (less than 28mm), normal (28mm - 50mm),  and telephoto (above 50mm). 
Wide angle settings allow you to capture  a broader scene without physically 
moving farther away. Normal settings  let you capture as much as one of your 
eyes sees (your angle  of view with both eyes open is approximately 28mm and 
about 50mm  with one eye closed). Since a camera has only one eye (lens), 
50mm  is considered normal. Telephoto settings soar above 50mm, magnifying  
the subject and narrowing the angle of view. 
	
	[IMAGE]To  capture fields of springtime flowers or entire yards on film, try  
using a setting such as 28mm or 35mm. They will provide a  sweeping view of 
spring color. Remember also that early morning  and late afternoon light 
intensifies spring hues. Bright  noontime sun is beautiful but will wash out 
your photos'' colors  (and cause your subjects to squint). If midday is your 
only chance  to snap pictures, then try for a bright, cloudy day! 
	
	When photographing  people and animals, it''s best to use low telephoto 
settings, such  as 80mm-120mm. These provide accurate facial and body 
proportions.  It also helps to keep your camera level with your subject, 
rather  than pointing downward or upward. If you''re snapping photos of 
small  children this may mean getting down on their level. The telephoto  
setting will also allow you to be farther away, and less of a distraction  to 
them. After all, the best kid-shots are the spontaneous "un-posed"  ones! 
	
	
	
	
	Did  you know  that some Compact Point & Shoot  cameras offer zoom settings 
that are as versatile as those found  on SLR lenses? You can capture 
spring''s finest moments with these  pocket-sized wonders: 
	
	
	
	Canon  Elph II
	APS Camera
	[IMAGE]
	Wolf Low Price $199.95 
	
	
	Yashica  Zoomate 165 
	QD Outfit
	[IMAGE]
	Wolf Low Price $329.95! 
	
	
	
	
	
	Zoom  Tip #2: Why are my prints blackened  in each of the four corners? Does 
it have something to do with my  zoom lens?[IMAGE]
	
	This is called the vignette effect and it''s most commonly  seen in photos 
taken with a single lens reflex (SLR) camera. It  occurs when you use the 
wrong size lens hood on the front of your  lens while taking a wide-angle 
shot. The camera is actually photographing  the edges of the hood. If you 
look carefully through your SLR viewfinder,  you should be able to see the 
protruding hood before the picture  is taken and correct the problem by 
either increasing your zoom  magnification or removing the hood. The vignette 
effect also occurs  when too many filters are stacked onto the front of the 
lens. Simply  remove the unnecessary filter(s) or increase the zoom. If it''s 
too  late and your prints already contain vignette edges, simply ask  your 
favorite Wolf Camera photo expert to crop the blackened  areas out! 
	
	Digital  Deals! 
	
	 Digital  cameras offer more than just quick computer images. The Kodak 
DC4800  and Olympus D-490Z use auto-focus, auto-exposure, long-range  digital 
zoom, and sharp optical zoom to maximize versatility and produce  
print-quality images! Plus, when you purchase any digital camera you,ll  
receive 50 FREE  PRINTS,  courtesy of Wolf Camera,s new Print@Wolf  Service! 
Imagine,  real photographic prints on real photographic  paper, ordered from 
the convenience of your home computer!    
	
	
	
	The Kodak DC4800
	[IMAGE]
	List $799.95, Now Only $499.95! 
	After $100.00 Mail-In Rebate! 
	3.3 Megapixels! 3x Optical/2x Digital Zoom! 
	
	
	Olympus D-490Z
	[IMAGE]
	List  $549.95, Now Only $449.95! 
	3x Optical/2.5x Digital Zoom!
	2.11 Megapixels! 
	
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	Zoom  Tip #3: Which  is the better choice, optical or digital zoom?
	
	Zoom is one of the great technological marvels of today''s cameras.  
Virtually every camera and camcorder lens sports some level of zoom  
capability. But did you know there are two types of zoom? Most of  these 
products use an optical zoom system, but some use digital  zoom technology. 
So what''s the difference and which is the better  zoom choice? 
	
	
	As  a general rule, optical zoom produces the clearest, sharpest image  
results. Optical zoom involves true lens element movement when magnifying  or 
widening the subject area. This high quality lens system is found  on 
traditional point & shoot cameras, SLR lenses, and is a feature  of most 
digital cameras and camcorders. Although the optical magnification  power 
isn''t as great as with digital zoom, your digital images,  photographic 
prints, and video footage are sharp, clean, and clear.  
	
	Digital  zoom, on the other hand, uses a system of computerized enhancement  
called interpolation to magnify an image. It''s a common feature  in today''s 
camcorders and digital cameras. Digital zoom picks up  where the optical zoom 
leaves off, and allows for much greater magnification.  But the trade-off is 
in the image quality. Images viewed on a computer  screen aren''t drastically 
affected, but printed images and video  footage can suffer a loss of clarity 
and detail. With camcorders  especially, steadiness becomes an issue: a 
tripod is a must when  using high digital zoom settings.
	
	The  best way to choose a zoom setting is to consider what you wish to  do 
with the image. If you plan to produce prints and enlargements,  or if fine 
detail is a must, then consider using optical zoom only.  If high zoom power 
and monitor-viewing are your priorities, then  try the digital zoom feature!
	
	
	
	  Zoom in on Camcorder Savings!
	
	Your video footage  never looked so good! The Sony DCR-TRV130 and Canon 
Elura  2 MC both combine digital technology with "point and record"  ease. 
Optical and digital zoom ensure that you''ll capture all the  moments whether 
your''e 2, 20, or 200 feet away! 
	
	
	
	Sony  DCR-TRV130 
	Digital 8 Camcorder
	[IMAGE]
	New Low Price $599.95
	
	Canon  Elura 2 MC
	Mini Digital Camcorder
	[IMAGE]
	Only  $1299.95
	
	
	
	CONGRATULATIONS!  
	The votes are all in! Our five monthly WolfCamera.com Online Photo  Contest 
winners for February are: 
	
	
	
	Topic
	Photographer
	Title
	Special Photos:
	William Heerman
	End of a Wintry Day
	People Photos:
	Nancy Taylor
	Footsteps in the Rain 
	Nature Photos:
	Jan France
	Reflections on Maroon Lake 
	Pet Photos:
	Lucas Garza 
	Sniffing Snow
	Sports Photos:
	Paula Brown 
	Shoo Bull 
	Each winner will receive  a free photo processing certificate (a $19 value),  
PLUS the choice of either a free Kodak PhotoNet Upload, free  Picture CD, or 
free Picture Disk! Winners also qualify for the annual  Grand Prize Photo 
Contest! Check out all the monthly entries and winners  at 
http://www.wolfcamera.com/photocontest.  Enter your best shots each month... 
you may be a winner, too!  
	
	
	Use  Your E-Voice! 
	Complete our Online Survey and receive $5 OFF any online 
	purchase over $100!  
	
	We''re always  searching for ways to make WolfCamera.com the best site on the 
Web  so here''s your chance to tell us what you think! And when you take  a 
moment to complete our Online Survey we,ll give you a $5 discount  on your 
next WolfCamera.com purchase! 
	
	Click  here to complete our Online Survey. 
	   
	
	That''s  a wrap folks! We hope you''ve enjoyed our WolfCamera.com PhotoTALK  
newsletter. What would you like to see in future issues of PhotoTALK?  Send 
your comments or suggestions to phototalk@shopwolfcamera.com.  
	
	
	
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